Unlimit is shaking things up in the world of digital payments. This global fintech company is all about helping businesses succeed on a worldwide scale. With over 15 years of experience, they operate across five continents, offering flexible and comprehensive payment solutions tailored for today’s commerce.
In a recent chat with BeInCrypto, Bryan Feng, Unlimit’s Head of Crypto, shared some insights about the company’s focus and their approach to Web3. He explained how Unlimit’s platform makes payments easier with its on- and off-ramp solutions. This helps businesses navigate both Web2 and Web3 environments smoothly.
So, why did Unlimit decide to dive into the Web3 space? Feng said, “We’ve seen a lot of organic activity in different markets. We’ve been watching this for years, and we think the culture and technology are finally ready for mass adoption.”
Unlimit offers a wide range of products to meet various business payment needs. Feng mentioned, “We handle traditional payment processing, providing card acquiring and over 1,000 payment methods.” They also have a banking-as-a-service platform that allows businesses to create white-label operating accounts and cards, as well as multi-payment accounts.
Feng emphasized the importance of crypto on- and off-ramp solutions in making blockchain networks mainstream. “For a network to be useful, it needs to connect well with existing payment systems,” he said.
As Web2 and Web3 converge, businesses can benefit from Unlimit’s extensive payment solutions. “Modern products are being used where the end-user doesn’t even realize the technology is based on Web3, yet they enjoy all the benefits,” Feng explained. Unlimit’s platform simplifies the complexities, allowing companies to integrate these concepts easily.
Now, how is Unlimit making crypto fungible? Feng explained, “We’re offering seamless on- and off-ramps, allowing businesses to convert between crypto and fiat currencies easily.” This is crucial for Web3 businesses, as it gives customers flexible payment options and simplifies currency conversion.
With Unlimit’s infrastructure, companies can integrate crypto payments while maintaining traditional financial processes. This fungibility is vital for scaling into new markets, especially in areas like LATAM, APAC, and Africa, where alternative payment methods and crypto adoption are on the rise. Unlimit provides access to over 50 crypto assets and 1,000 fiat payment methods, helping businesses meet the growing demand for crypto transactions while cutting costs and boosting customer retention.
The Web3 payments landscape is rapidly evolving. Key factors driving this growth include the rise of decentralized finance (DeFi) and stablecoins, which have increased demand for seamless, borderless transactions. More consumers are interested in owning digital assets, and Web3 applications are expanding in sectors like gaming, real estate, and art.
Regions like LATAM and APAC are seeing high levels of crypto adoption, especially in countries facing economic challenges. Emerging markets are demanding alternative payment methods and on/off-ramps to convert between crypto and fiat easily. Regulatory changes, improved blockchain scalability, and user-friendly solutions like smart wallets are further fueling this growth.
Looking ahead, Feng sees two major trends for 2025: the rise of digital currencies and embedded payments in everyday transactions. He advises businesses to prepare by adopting solutions that support both crypto and fiat currencies and integrating blockchain technology for secure transactions.
Unlimit is committed to innovation, security, and global flexibility. They plan to expand their payment infrastructure, ensuring businesses in the Web3 space have access to seamless on/off-ramp solutions and a wide range of payment methods. Security remains a top priority, with modular KYC and advanced fraud prevention techniques built into their offerings. As they drive growth, Unlimit aims to empower businesses with faster market entry, scalability, and customizable solutions to navigate both traditional and decentralized finance ecosystems smoothly.